At the very root of our business tape, tape technology for other sport applications we di for over 40 years.Cycling tape and Grips were born out of our passion to do it right.

Quality shows up in our staff, our conversations, and of course, our product. Product quality is the foundation we stand on; we build it with a relentless focus on three key areas: material, performance and craftsmanship.

our original intent

Elevating the world from mediocrity to greatness.

our mission statement

Creating a product for people to grip with design and comfort

 about our products

quality, technology, care, design, comfort